{"product_id":"engagement-fundraising-how-to-raise-more-money-for-less-in-the-21st-century-9781732262812","title":"Engagement Fundraising: How to raise more money for less in the 21st century","description":"\u003cp\u003e\u003cstrong\u003eTHE TIME HAS COME\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eThis book is for you if you know your job is getting harder because donor expectations have changed, the old orthodoxies and conventions don't work anymore, and competition for the charitable dollar is growing. \u003cem\u003eEngagement Fundraising\u003c\/em\u003e was developed from the perspective of a donor who discovered firsthand that the impersonal, spray-and-pray approaches of his beloved charity were not only offensive but also wasteful and ineffective.\u003c\/p\u003e\u003cp\u003eWith \u003cem\u003eEngagement Fundraising\u003c\/em\u003e, you can be the fundraiser you want to be, helping wealthy and legacy-minded individuals find meaning in their lives through giving. The key is in leveraging smart strategies and powerful technologies to engage your supporters with highly relevant, captivating, respectful communications.\u003c\/p\u003e\u003cp\u003eTry \u003cem\u003eEngagement Fundraising\u003c\/em\u003e and the results will speak for themselves.\u003c\/p\u003e\u003cbr\u003e","brand":"Marketsmart","offers":[{"title":"Default Title","offer_id":50362825736466,"sku":"9781732262812","price":14.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0831\/4771\/8930\/files\/img_a9083531-a5e7-41f2-ba59-43a95c48b47b.jpg?v=1728396370","url":"https:\/\/surprise-castle.myshopify.com\/products\/engagement-fundraising-how-to-raise-more-money-for-less-in-the-21st-century-9781732262812","provider":"Surprise Castle","version":"1.0","type":"link"}