{"product_id":"crushing-it-how-great-entrepreneurs-build-their-business-and-influence-and-how-you-can-too-9780062674678","title":"Crushing It!: How Great Entrepreneurs Build Their Business and Influence-And How You Can, Too","description":"\u003cp\u003eFour-time \u003cem\u003eNew York Times\u003c\/em\u003e bestselling author Gary Vaynerchuk offers new lessons and inspiration drawn from the experiences of dozens of influencers and entrepreneurs who rejected the predictable corporate path in favor of pursuing their dreams by building thriving businesses and extraordinary personal brands.\u003c\/p\u003e\u003cp\u003eIn his 2009 international bestseller \u003cem\u003eCrush It, \u003c\/em\u003e Gary insisted that a vibrant personal brand was crucial to entrepreneurial success, In \u003cem\u003eCrushing It , \u003c\/em\u003e Gary explains why that's even more true today, offering his unique perspective on what has changed and what principles remain timeless. He also shares stories from other entrepreneurs who have grown wealthier--and not just financially--than they ever imagined possible by following \u003cem\u003eCrush It\u003c\/em\u003e principles. The secret to their success (and Gary's) has everything to do with their understanding of the social media platforms, and their willingness to do whatever it took to make these tools work to their utmost potential. That's what \u003cem\u003eCrushing It\u003c\/em\u003e  teaches readers to do.\u003c\/p\u003e\u003cp\u003eIn this lively, practical, and inspiring book, Gary dissects every current major social media platform so that anyone, from a plumber to a professional ice skater, will know exactly how to amplify his or her personal brand on each. He offers both theoretical and tactical advice on how to become the biggest thing on old standbys like Twitter, Facebook, YouTube, Instagram, Pinterest, and Snapchat; podcast platforms like Spotify, Soundcloud, iHeartRadio, and iTunes; and other emerging platforms such as Musical.ly. For those with more experience, \u003cem\u003eCrushing It \u003c\/em\u003e illuminates some little-known nuances and provides innovative tips and clever tweaks proven to enhance more common tried-and-true strategies.\u003c\/p\u003e\u003cp\u003e\u003cem\u003eCrushing It \u003c\/em\u003e is a state-of-the-art guide to building your own path to professional and financial success, but it's not about getting rich. It's a blueprint to living life on your own terms.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAbout the Author\u003c\/b\u003e\u003cbr\u003e\u003cb\u003e\u003ci\u003eVaynerchuk, Gary:\u003c\/i\u003e\u003c\/b\u003e - \u003cp\u003eGary Vaynerchuk is one of the world's leading marketing experts, a New York Times bestselling author, and the chairman of VaynerX, a modern day communications company and the active CEO of VaynerMedia, a contemporary global creative and media agency built to drive business outcomes for their partners. He is a highly popular public speaker, and a prolific investor with investments in companies such as Facebook, Twitter, Tumblr, Venmo, Coinbase, Slack, and Uber. Gary is a board\/advisory member of Bojangles' Restaurants, MikMak, Pencils of Promise, and is a longtime Well Member of Charity: Water. He's also an avid sports card investor and collector. He lives in New York City.\u003cbr\u003e\u003c\/p\u003e","brand":"Harper Business","offers":[{"title":"Default Title","offer_id":50720671596818,"sku":"9780062674678","price":21.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0831\/4771\/8930\/files\/img_81863020-7268-456f-ae89-a1f7fb102eae.jpg?v=1734674404","url":"https:\/\/surprise-castle.myshopify.com\/products\/crushing-it-how-great-entrepreneurs-build-their-business-and-influence-and-how-you-can-too-9780062674678","provider":"Surprise Castle","version":"1.0","type":"link"}