{"product_id":"crisis-communication-strategies-prepare-respond-and-recover-effectively-in-unpredictable-and-urgent-situations-9781398609419","title":"Crisis Communication Strategies: Prepare, Respond and Recover Effectively in Unpredictable and Urgent Situations","description":"\u003cp\u003e\u003cb\u003eIs your company equipped to deal with any kind of crisis - whether caused by internal error, customer action or social media mishap? This bestselling guide gives readers the skills, tools and knowledge to respond effectively to these high-stake situations and protect your brand from disaster. \u003cbr\u003e \u003c\/b\u003e\u003cbr\u003e \u003cb\u003e\u003ci\u003eCrisis Communication Strategies\u003c\/i\u003e\u003c\/b\u003e is a must-have guide that covers the whole span of a crisis from preparing and laying the groundwork before it occurs, during the incident, and the aftermath, including the move to recovery and beyond. It guides readers through each phase, providing details of what to consider, what should be done and tips and checklists for improved responses. \u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e This second edition of \u003cb\u003e\u003ci\u003eCrisis Communication Strategies\u003c\/i\u003e\u003c\/b\u003e provides new sections on managing long-running crises and the phases of crises. It also contains new content looking at behavioral communication as a tactic during a crisis, and how to ensure diversity and inclusivity at a time of crisis. \u003cp\u003e\u003c\/p\u003e Supported by brand new case studies and examples from responses to events including the British Post Office scandal, Burger King's misfired International Women's Day campaign, Yorkshire cricket's racism scandal and Peloton's crises. It also explores the role of leadership in a crisis and developing a crisis communication response that has people at the heart of it. It is an essential guide for PR and communication professionals who wish to protect their company and build long-term resilience.\u003cbr\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAbout the Author\u003c\/b\u003e\u003cbr\u003e\u003cb\u003eAmanda Coleman\u003c\/b\u003e, based in Manchester, UK, is a crisis communication consultant and Director and founder of crisis communication consultancy Amanda Coleman Communication Ltd. With 20+ years' experience in emergency services communication, she is a fellow of the Chartered Institute of Public Relations (CIPR) and The Public Relations and Communications Association (PRCA). She is an advisor for the Resilience Advisors Network, a Senior Associate of the Centre for Crisis and Risk Communication and the Chair of the UK's Emergency Planning Society Communication Professional Working Group. She is the author of \u003ci\u003e\u003cb\u003eEveryday Communication Strategies\u003c\/b\u003e\u003c\/i\u003e, published by Kogan Page.\u003cbr\u003e","brand":"Kogan Page","offers":[{"title":"Default Title","offer_id":50725719572754,"sku":"9781398609419","price":38.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0831\/4771\/8930\/files\/img_16b9a19f-449e-4c11-b59d-93bece28017f.jpg?v=1734841221","url":"https:\/\/surprise-castle.myshopify.com\/products\/crisis-communication-strategies-prepare-respond-and-recover-effectively-in-unpredictable-and-urgent-situations-9781398609419","provider":"Surprise Castle","version":"1.0","type":"link"}