{"product_id":"becoming-girlilla-my-journey-to-unleashing-good-in-real-life-online-and-in-others-9781637633977","title":"Becoming Girlilla: My Journey to Unleashing Good--In Real Life, Online, and in Others","description":"\u003cb\u003e\u003ci\u003eBecoming Girlilla\u003c\/i\u003e is an unfiltered, inspiring memoir of Jennie Smythe's rise from unlikely beginnings to digital marketing powerhouse, showing readers how resilience, authenticity, and passion can make a real impact both online and off.\u003c\/b\u003e \u003cp\u003e\u003c\/p\u003e\"Jennie's story is a master class in what it means to have your hard work pay off.\" --\u003cb\u003eKristin Chenoweth\u003c\/b\u003e, Recording Artist, Performer, Actress, Author \u0026amp; Philanthropist \u003cp\u003e\u003c\/p\u003e\u003ci\u003eWhat would you do with your life if you knew it was half over?\u003c\/i\u003e \u003cp\u003e\u003c\/p\u003e It was the question that faced Jennie Smythe during a pivotal point in her early adult life. \u003ci\u003eBecoming Girlilla\u003c\/i\u003e answers that question and more, as this digital marketing trailblazer candidly shares her path to success, full of sometimes surprising and oftentimes laugh-out-loud moments. \u003cp\u003e\u003c\/p\u003e Jennie's career in music started with a job interview set up by a stripper in Los Angeles. Her experiences at Elektra, Disney's Hollywood Records, YAHOO! Music and beyond evolved into a high-powered role as CEO of her own Nashville-based firm, Girlilla Marketing. Along the way, she navigated an industry that often underestimated her, fought through personal and professional hurdles, and rose to the top of her field. \u003cp\u003e\u003c\/p\u003e Jennie's inspiring journey, full of raw grit and humor, unfolds through-- \u003cp\u003e\u003c\/p\u003e \u003cul\u003e \u003cli\u003eHer battles with career uncertainty\u003c\/li\u003e \u003cli\u003eThe loss of her estranged father\u003c\/li\u003e \u003cli\u003eHer courageous fight against breast cancer\u003c\/li\u003e \u003cli\u003eThe challenges of entrepreneurship, including the lean, early days of Girlilla Marketing and the path from acquisition to regaining control of her company\u003c\/li\u003e \u003cli\u003eLessons for young professionals, including how who you know can often be more important than what you know\u003c\/li\u003e \u003cli\u003ePractical insights for creating a digital presence with purpose and authenticity\u003c\/li\u003e \u003cli\u003eDiscovering new ways to use social media for good\u003c\/li\u003e \u003c\/ul\u003e \u003cp\u003e\u003c\/p\u003e \u003ci\u003eBecoming Girlilla\u003c\/i\u003e isn't just about one woman's resilience--it's a call to embrace change, unleash potential, and make a positive impact in your world.\u003cbr\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAbout the Author\u003c\/b\u003e\u003cbr\u003e\u003cb\u003eJennie Smythe\u003c\/b\u003e is a groundbreaker in the digital marketing field and the founder and CEO of Girlilla Marketing, an award-winning firm renowned for its work with world-famous entertainers, including Willie Nelson, Dead \u0026amp; Company, Darius Rucker, Blondie, Brooke Shields, Iliza Shlesinger, Terry Crews, Kristin Chenoweth, Vince Gill, and more. A Nashville-based industry leader, Smythe also serves as 2025 Chairperson of the Country Music Association Board of Directors and is on the boards of the CMA Foundation and Music Health Alliance. \u003cp\u003e\u003c\/p\u003eWith more than two decades of experience, she's been recognized by \u003ci\u003eForbes\u003c\/i\u003e, \u003ci\u003eBillboard\u003c\/i\u003e, \u003ci\u003eFast Company\u003c\/i\u003e, \u003ci\u003eThe Tennessean\u003c\/i\u003e, and \u003ci\u003ePeople\u003c\/i\u003e for her inspiring personal story and innovative approach to digital strategy. Smythe is a multi-year recipient of \u003ci\u003eNashville Business Journal's\u003c\/i\u003e Women in Music City Awards and a \u003ci\u003eMusicRow \u003c\/i\u003emagazine Rising Women on the Row honoree. Her upcoming memoir, \u003ci\u003eBecoming Girlilla\u003c\/i\u003e, shares her unique journey through career highs and lows, personal challenges, and her recent breast cancer battle, inspiring readers to create meaningful connections online and offline. \u003cp\u003e\u003c\/p\u003eSmythe lives in Nashville with her husband, fellow entrepreneur Shannon Houchins, and their two children.\u003cbr\u003e","brand":"Resolve Editions","offers":[{"title":"Default Title","offer_id":51201565950226,"sku":"9781637633977","price":18.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0831\/4771\/8930\/files\/img_61d7ecd7-868c-4f99-aad9-ddfe77976dd6.jpg?v=1744915650","url":"https:\/\/surprise-castle.myshopify.com\/products\/becoming-girlilla-my-journey-to-unleashing-good-in-real-life-online-and-in-others-9781637633977","provider":"Surprise Castle","version":"1.0","type":"link"}