{"product_id":"asserting-yourself-updated-edition-a-practical-guide-for-positive-change-9780738209715","title":"Asserting Yourself-Updated Edition: A Practical Guide for Positive Change","description":"The classic best-selling step-by-step program for becoming more assertive. Utilizing a number of techniques from behavior-change psychology, speech, communications, and acting, the authors Sharon and Gordon Bower outline an effective assertiveness program to help people improve their self-esteem, articulate their opinions, and develop meaningful relationships. Exercises and examples throughout--including the celebrated DESC scripts (describe, express, specify, consequences)--allow readers to practice the program, adapt it to their own lives, and evaluate their progress. For both personal and professional use, \u003ci\u003eAsserting Yourself \u003c\/i\u003eis the classic guide to building confidence and taking a stand.\u003cbr\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAbout the Author\u003c\/b\u003e\u003cbr\u003e\u003cb\u003eSharon Anthony Bower\u003c\/b\u003e is President of Confidence Training, Inc. She has led communication workshops for Apple, IBM, Hewlett-Packard, and government agencies. \u003cp\u003e\u003c\/p\u003e\u003cb\u003eGordon H. Bower\u003c\/b\u003e is Professor of Psychology at Stanford University, having received his Ph.D. from Yale. He is a member of the National Academy of Sciences.\u003cbr\u003e","brand":"Da Capo Lifelong Books","offers":[{"title":"Default Title","offer_id":50523716976914,"sku":"9780738209715","price":11.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0831\/4771\/8930\/files\/img_2b0f7857-0476-4196-bdfe-a46da67030b0.jpg?v=1731164292","url":"https:\/\/surprise-castle.myshopify.com\/products\/asserting-yourself-updated-edition-a-practical-guide-for-positive-change-9780738209715","provider":"Surprise Castle","version":"1.0","type":"link"}