{"product_id":"an-insiders-guide-to-building-a-successful-consulting-practice-9780814414361","title":"An Insider's Guide to Building a Successful Consulting Practice","description":"\u003cp\u003e\u003cstrong\u003eDo you relish your independence and autonomy? Are you looking for a job that makes use of your energy and expertise? This invaluable resource is the guide you need top get started.\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eIndustrial psychologist, consultant, speaker, and author Bruce Katcher combines his years of experience and insights with real stories from a range of other independent consultants to guide you on your journey of growing a consulting practice--whether they're beginners just starting up or veterans looking for new ways to invigorate their businesses.\u003c\/p\u003e\u003cp\u003eIn \u003cem\u003eAn Insider's Guide to Building a Successful Consulting Practice\u003c\/em\u003e, you'll learn simple yet powerful strategies for success, including how to: \u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eidentify a market and narrow your focus;\u003c\/li\u003e\n\u003cli\u003emake a smooth transition from employee to independent consultant;\u003c\/li\u003e\n\u003cli\u003esell effectively even if you've never sold before;\u003c\/li\u003e\n\u003cli\u003eestablish visibility through speaking, writing, and networking;\u003c\/li\u003e\n\u003cli\u003eset prices based on value;\u003c\/li\u003e\n\u003cli\u003edevelop a marketing strategy;\u003c\/li\u003e\n\u003cli\u003eand divide your time between marketing and delivering your services.\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eWith applicable data and tangible advice gleaned from the survey results of professionals in a diverse range of industries, you'll not only learn how to keep plenty of work in your pipeline--you'll be able to adapt your consulting practice to thrive in any market.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAbout the Author\u003c\/b\u003e\u003cbr\u003eBRUCE L. KATCHER, PH.D., (Sharon, MA) is founder and president of The Discovery Consulting Group. His client list covers a broad range, from Fortune 500 names such as Revlon, Johnson \u0026amp; Johnson, Alcoa, and Merck to successful smaller companies. He is the author of the award-winning book \u003ci\u003e30 Reasons Employees Hate Their Managers\u003c\/i\u003e (978-0-8144-0915-2). \u003cbr\u003e","brand":"Amacom","offers":[{"title":"Default Title","offer_id":50461322510610,"sku":"9780814414361","price":14.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0831\/4771\/8930\/files\/img_416a647b-55cb-4bba-adc2-5a3a442d2a77.jpg?v=1730063199","url":"https:\/\/surprise-castle.myshopify.com\/products\/an-insiders-guide-to-building-a-successful-consulting-practice-9780814414361","provider":"Surprise Castle","version":"1.0","type":"link"}