{"product_id":"airline-operations-and-management-a-management-textbook-9781032268729","title":"Airline Operations and Management: A Management Textbook","description":"\u003cp\u003e\u003cem\u003eAirline Operations and Management: A Management Textbook\u003c\/em\u003e presents a survey of the airline industry, with a strong managerial perspective. It integrates and applies the fundamentals of several management disciplines, particularly operations, marketing, economics and finance, to develop a comprehensive overview. It also provides readers with a solid historical background, and offers a global perspective of the industry, with examples drawn from airlines around the world. \u003c\/p\u003e\u003cp\u003eUpdates for the second edition include: \u003c\/p\u003e\u003cul\u003e \u003cli\u003eFresh data and examples\u003c\/li\u003e \u003cli\u003eA range of international case studies exploring real-life applications\u003c\/li\u003e \u003cli\u003eNew or increased coverage of key topics such as the COVID-19 pandemic, state aid, and new business models\u003c\/li\u003e \u003cli\u003eNew chapters on fleet management and labor relations and HRM\u003c\/li\u003e \u003cli\u003eLecture slides for instructors\u003c\/li\u003e \u003c\/ul\u003e\u003cp\u003eThis textbook is for advanced undergraduate and graduate students of airline management, but it should also be useful to entry and junior-level airline managers and professionals seeking to expand their knowledge of the industry beyond their functional area.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAbout the Author\u003c\/b\u003e\u003cbr\u003e\u003cp\u003e\u003cstrong\u003eGerald N. Cook\u003c\/strong\u003e is Adjunct Professor at Embry-Riddle Aeronautical University. He obtained his Bachelor of Science and Master of Science in Management from Purdue University and Doctor of Business Administration from Nova Southeastern University. He enjoyed a long airline career as a pilot and flight operations manager.\u003c\/p\u003e\u003cp\u003e\u003cb\u003eBruce G. Billig\u003c\/b\u003e is Adjunct Assistant Professor at Embry-Riddle Aeronautical University. He holds a Bachelor of Science in Electrical Engineering from the US Air Force Academy and a Master of Aeronautical Science from Embry-Riddle. His experience includes over 20 years as an Air Force pilot and 22 years as an airline pilot, retiring as a 17-year Captain at Southwest Airlines in 2019.\u003c\/p\u003e\u003cbr\u003e","brand":"Routledge","offers":[{"title":"Default Title","offer_id":50630209700114,"sku":"9781032268729","price":79.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0831\/4771\/8930\/files\/img_b7f88516-9460-4f73-a659-e5d3bd009e07.jpg?v=1732746170","url":"https:\/\/surprise-castle.myshopify.com\/products\/airline-operations-and-management-a-management-textbook-9781032268729","provider":"Surprise Castle","version":"1.0","type":"link"}