{"product_id":"adrian-frutiger-typefaces-complete-works-9783035623628","title":"Adrian Frutiger - Typefaces: Complete Works","description":"\u003cp\u003eThe Swiss type designer Adrian Frutiger decisively influenced the international creation of typefaces after 1950. His \u003cem\u003eUnivers\u003c\/em\u003e typeface and the machine-readable font \u003cem\u003eOCR-B\u003c\/em\u003e are milestones, as is his type for the Paris airports, which evolved into the \u003cem\u003eFrutiger\u003c\/em\u003e typeface. All set new standards for signage types. In all, he created some fifty types, including \u003cem\u003eOndine\u003c\/em\u003e, \u003cem\u003eMéridien\u003c\/em\u003e, \u003cem\u003eAvenir\u003c\/em\u003e, and \u003cem\u003eVectora\u003c\/em\u003e. \u003c\/p\u003e \u003cp\u003eBased on conversations with Frutiger himself and on extensive research, this publication provides a highly detailed and accurate account of the type designer's artistic development. All of his types - from the design phase to the marketing stage - are illustrated and analyzed with reference to the technology and related types. \u003c\/p\u003e \u003cp\u003eHitherto unpublished types that were never realized and more than one hundred logos complete the picture. \u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAbout the Author\u003c\/b\u003e\u003cbr\u003e\u003cp\u003e\u003cstrong\u003eHeidrun Osterer\u003c\/strong\u003e, visuelle Gestalterin, feinherb Visuelle Gestaltung \u003c\/p\u003e\u003cstrong\u003e\u003c\/strong\u003e \u003cp\u003e\u003cstrong\u003eProf. Philipp Stamm\u003c\/strong\u003e, Hochschule für Gestaltung und Kunst, Basel \u003c\/p\u003e\u003cbr\u003e","brand":"Birkhauser","offers":[{"title":"Default Title","offer_id":50483083804946,"sku":"9783035623628","price":49.99,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0831\/4771\/8930\/files\/img_5a568aa2-805f-46f7-8b76-b070ecfbad0e.jpg?v=1730356932","url":"https:\/\/surprise-castle.myshopify.com\/products\/adrian-frutiger-typefaces-complete-works-9783035623628","provider":"Surprise Castle","version":"1.0","type":"link"}