{"product_id":"a-philosophy-of-communication-of-social-media-influencer-marketing-the-banality-of-the-social-9781666920789","title":"A Philosophy of Communication of Social Media Influencer Marketing: The Banality of the Social","description":"\u003cp\u003eThis book engages with scholarship surrounding philosophy of communication as a lens for understanding the effects of social media influencer marketing for consumers and integrated marketing communication professionals. Through theory-informed case studies, the author argues for a more conscientious consumer when engaging with influencers online.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAbout the Author\u003c\/b\u003e\u003cbr\u003e\u003cp\u003eKati E. Sudnick is assistant professor of communication studies at the University of North Carolina Wilmington.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cbr\u003e","brand":"Lexington Books","offers":[{"title":"Default Title","offer_id":50402262548754,"sku":"9781666920789","price":109.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0831\/4771\/8930\/files\/img_9964ee53-5a1c-43e2-a0ce-579ca9ebaa76.jpg?v=1729150907","url":"https:\/\/surprise-castle.myshopify.com\/products\/a-philosophy-of-communication-of-social-media-influencer-marketing-the-banality-of-the-social-9781666920789","provider":"Surprise Castle","version":"1.0","type":"link"}