{"product_id":"a-different-way-9798894857428","title":"A Different Way","description":"\u003cp\u003eThis brief book shares personal details of how three entrepreneurs created a humanity, values-based, and financially successful company. It was 1984, an exciting time in the newly born personal computing or networking industry. Nearly thirty years before the conscious capitalism movement began, and a decade or more before corporate social responsibility was a topic in boardrooms, the authors established Attronica Computers, Inc. Their belief was that financial and economic success would come from following moral or ethical, legal, and humanity-oriented business principles, while serving customers to achieve the same results for them. \u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eWhat you will learn from this book is that value-driven profitability comes from many opportunities in everyday business life. You will see them when you look at and hear the people around you: your employees, your customers. This book is written in quick-to-read, conversational format, with thoughtful discussion questions at the end of each chapter.\u003c\/p\u003e\u003cbr\u003e","brand":"Covenant Books","offers":[{"title":"Default Title","offer_id":51635409158418,"sku":"9798894857428","price":9.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0831\/4771\/8930\/files\/img_ca1cef60-5eab-4f9f-bb51-f252c5607113.jpg?v=1759233743","url":"https:\/\/surprise-castle.myshopify.com\/products\/a-different-way-9798894857428","provider":"Surprise Castle","version":"1.0","type":"link"}